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Logitech Int'l SA (LOGI -2%), a Switzerland-based computer peripherals manufacturer, continues to experience mild selling pressure today after Chairperson Wendy Becker informed the board of her decision not to stand for reelection next year. The board is currently focused on finding a successor as part of a planned leadership transition. While not overly troubling, the announcement adds uncertainty to a company already staring at plenty of uncertainties, sparking continued profit-taking today. The stock has pulled back by around 8% since reaching one-year highs last month.
LOGI's over +30% run from lows reached in April following Q1 results to 52-week was triggered by a few positive themes. Management remarked that demand appeared to be stabilizing with some customers, such as Best Buy (BBY) and Walmart (WMT), asking for additional inventory to keep pace with the early innings of a PC refresh.
However, LOGI was still cautious, citing sticky inflation, an uneven global recovery, and geopolitics as underlying factors. Lingering economic issues have forced LOGI to be prudent in its forecasts, guiding to FY25 sales of $4.3-4.4 bln, translating to flat growth yr/yr at the low end. As such, there are reasons to approach LOGI with caution following such an impressive rally over the past several weeks.
- LOGI's product portfolio is diverse; its largest segment, Gaming, comprised just 29% of FY24 (Mar) revenue, with six other segments making up most of the remainder. However, LOGI operates in a fragmented industry, competing against numerous brands and options. Whether selling to organizations or retail customers, the end consumer has plenty of alternatives to consider, especially from China, where prices tend to be some of the most attractive in the industry.
- Competition can not only weigh on top-line growth but frequently take a bite out of margins as LOGI increases volume discounts or markdown activity. LOGI continues to target long-term gross margins of 39-44%. However, the company projected around 41% in FY25, a 250 bp contraction yr/yr. CEO Hanneke Faber noted that the compression in the year ahead is due to maintaining elevated promotional spending to remain competitive.
- LOGI's sales growth depends on healthy demand across its end markets, particularly gaming, which has endured some softness lately, particularly in China, where, again, too many competitors eat into LOGI's market share. At the same time, mobile gaming acts as a headwind for LOGI, given its portfolio of keyboards, pointing devices, and headsets. LOGI admitted last quarter that regarding mobile gaming, it has not yet figured out the exact go-to-market strategy.
The added uncertainty from a planned Chairperson transition keeps investors on their toes today. Even though Logitech is a familiar brand among businesses and consumers, it likely commands little to no economic moat given the plethora of competing products on the market. The barriers to entering each end market LOGI competes in are low, with smaller brands offering consumers minor tweaks that appeal to virtually every taste. With macroeconomic challenges remaining on the horizon, LOGI may endure ongoing selling pressure over the near term.