Briefing.com


January Retail Sales

Updated 12-Feb-07 09:54 ET






Highlights

  • Briefing.com Forecast:   0.5%, 0.6% ex-autos
  • Market Consensus:   0.3%, 0.4% ex-autos

Key Factors

  • Post holiday discounting plays heavily in to January volatility.  Jan '06 jumped 3.0%, Jan '05 fell -0.4%.
  • Flat auto sales and steady gasoline prices take away the known volatility.
  • Building materials expected to show the 9th decline in 10 months.  Furniture/electronics surged over holidays, small rise expected.
  • Nondurable goods expected to be led by strong merchandise sales.
  • Total less gas and autos expected at 0.6% from the 11 month high of 0.7% in December.

Big Picture

  • Retail sales are slowing under the weight of higher interest rates as lower gas prices provided a late 2006 boost.   Strong retail sales growth had been fueled by low interest rates, vehicle discounting and mortgage refinancing as those forces faded in late 2005.  Despite the improved employment and income growth the Fed tightening and high energy prices have had a deflating effect on consumer spending and big ticket durable goods purchases particularly.  Income growth provides support and is the best read on the future sales pace.

Category Jan Dec Nov Oct Sep
Retail Sales 0.5% E 0.9 0.6 -0.2 -0.6
    Excluding Autos 0.6% E 1.0 0.7 -0.5 -1.0
  Durable goods
    Building Materials -1.1 -0.5 -0.9 -1.7
    Autos/parts 0.3 0.0 0.8 0.9
    Furniture 0.7 0.1 -0.7 0.3
  Nondurable goods
    General Merchandise 0.9 0.3 -0.2 0.7
    Food 0.7 0.4 1.2 -0.5
    Gasoline stations 3.8 2.9 -4.5 -9.8
    Apparel 0.6 -0.7 -1.7 2.9
    Food Services/bars 2.3 0.4 0.5 1.0
    e*retailing/non-store 0.3 1.1 -0.1 -0.2



Release Details

Retail Sales

The retail sales report is a measure of the total receipts of retail stores. The changes in retail sales are widely followed as the most timely indicator of broad consumer spending patterns. Retail sales are often viewed ex-autos, as auto sales can move sharply from month-to-month. It is also important to keep an eye on the gas and food components, where changes in sales are often a result of price changes rather than shifting consumer demand.

Retail sales can be quite volatile and the advance reports are subject to rather large revisions. Retail sales do not include spending on services, which makes up over half of total consumption. Total personal consumption is not available until the personal income and consumption reports are released, typically two weeks after retail sales.