You must subscribe to access archives older
than one year.
Take a free trial of Briefing In Play® now.
Subscribe Here
TERMS OF USE

The Briefing.com RSS (really simple syndication) service is a method by which we offer story headline feeds in XML format to readers of the Briefing.com web site who use RSS aggregators. By using Briefing.com’s RSS service you agree to be bound by these Terms of Use. If you do not agree to the terms and conditions contained in these Terms of Use, we do not consent to provide you with an RSS feed and you should not make use of Briefing.com’s RSS service. The use of the RSS service is also subject to the terms and conditions of the Briefing.com Reader Agreement which governs the use of Briefing.com's entire web site (www.briefing.com) including all information services. These Terms of Use and the Briefing.com Reader Agreement may be changed by Briefing.com at any time without notice.

Use of RSS Feeds:
The Briefing.com RSS service is provided free of charge for use by individuals, as long as the feeds are used for such individual’s personal, non-commercial use. Any other uses, including without limitation the incorporation of advertising into or the placement of advertising associated with or targeted towards the RSS Content, are strictly prohibited. You are required to use the RSS feeds as provided by Briefing.com and you may not edit or modify the text, content or links supplied by Briefing.com. To acquire more extensive licensing rights to Briefing.com content please review this page.

Link to Content Pages:
The RSS service may be used only with those platforms from which a functional link is made available that, when accessed, takes the viewer directly to the display of the full article on the Briefing.com web site. You may not display the RSS content in a manner that does not permit successful linking to, redirection to or delivery of the applicable Briefing.com web site page. You may not insert any intermediate page, “splash” page or any other content between the RSS link and the applicable Briefing.com web site page.

Ownership/Attribution:
Briefing.com retains all ownership and other rights in the RSS content, and any and all Briefing.com logos and trademarks used in connection with the RSS service. You are required to provide appropriate attribution to the Briefing.com web site in connection with your use of the RSS feeds. If you provide this attribution using a graphic we require you to use the Briefing.com web site logo that we have incorporated into the Briefing.com RSS feed.

Right to Discontinue Feeds:
Briefing.com reserves the right to discontinue providing any or all of the RSS feeds at any time and to require you to cease displaying, distributing or otherwise using any or all of the RSS feeds for any reason including, without limitation, your violation of any provision of these Terms of Use or the terms and conditions of the Briefing.com Reader Agreement. Briefing.com assumes no liability for any of your activities in connection with the RSS feeds or for your use of the RSS feeds in connection with your web site.

Briefing.com
Subscribers Log In
 
  • HOME
  • OUR VIEW
    • Page One
    • The Big Picture
    • Ahead of the Curve
  • ANALYSIS
    • Premium Analysis
    • Story Stocks
  • MARKETS
    • Stock Market Update
    • Bond Market Update
    • Market Internals
    • After Hours Report
    • Weekly Wrap
  • CALENDARS
    • Upgrades/Downgrades
    • Economic
    • Stock Splits
    • IPO
    • Earnings
    • Conference Calls
    • Earnings Guidance
  • EMAILS
    • Edit My Profile
  • LEARNING CENTER
    • About Briefing.com
    • Ask An Analyst
    • Analysis
    • General Concepts
    • Strategies
    • Resources
    • Video
  • COMMUNITY
    • Twitter
    • Facebook
    • LinkedIn
    • YouTube
    • RSS
  • SEARCH
Login | Archive | EmailEmail |
HOME > Our View >The Big Picture >Dow Dogs Might Work this...
The Big Picture Archive
Last Update: 29-May-12 08:04 ET
Dow Dogs Might Work this Summer for Risk-Averse Investors

High-dividend, high-quality stocks could provide relative security during what is shaping up to be another turbulent summer for the stock market. The Dogs of the Dow fit this description and frequently outperform when the stock market struggles. That was the case last year and again in May of this year. Risk-averse investors may want to consider these stocks for the intermediate term.

The Dogs Approach

The Dogs of the Dow are the ten Dow Jones Industrial Average stocks with the highest dividend yield.

The Dogs investment approach involves buying these stocks at the start of each year and selling them at the end of the year, starting over again with the new year.

The strategy has two advantages. First, these stocks provide an excellent dividend yield. Second, the stocks of these high-quality companies are often depressed for reasons that prove temporary, and there are usually one or two of the stocks that significantly outperform.

The Dogs strategy tends to work best when stock market gains are limited or when the market dips. When the stock market is rallying strongly, the Dogs approach often underperforms because growth stocks rise more sharply than these less volatile stocks.

Last year, while the S&P 500 was dead flat, the Dogs provided a return of 17%. This was covered in the January 9 Big Picture article, "The 17% Stock Return of 2011."

The Dogs have underperformed the S&P 500 so far this year, trailing when the market was rallying strongly January through April. For the year to date, the Dogs are up 2.7% while the S&P is up 4.8%. (The difference is reduced by the fact that the Dogs have an annual dividend yield of close to 4% while the S&P yields 2.1%).

In May, however, the S&P 500 is down 6.3%, while the Dogs are down 3.8%. The Dogs have provided a defensive stance as the market has dropped sharply. If the stock market struggles through the rest of the summer, the Dogs may well outperform. In fact, if the market trends sideways, the Dogs could provide a relatively strong return, similar to what happened in 2011.

The Dogs so Far this Year

The Dogs are defined at the beginning of each calendar year and we’ll continue to use that definition as of the first of this year.

For 2012 the Dogs are:

 

Stock Jan 1 Price Current Price Current Yield
AT&T (T) 30.24 33.36 5.2%
Verizon (VZ) 40.12 41.40 4.8%
Merck (MRK) 37.70 37.50 4.5%
Pfizer (PFE) 21.64 22.10 4.0%
General Electric (GE) 17.91 19.22 3.5%
DuPont (DD) 45.78 48.40 3.6%
Johnson & Johnson (JNJ) 65.58 62.45 3.9%
Intel (INTC) 24.25 25.71 3.3%
Procter & Gamble (PG) 66.71 62.49 3.6%
Kraft (KFT) 37.36 38.57 3.0%

The current indicated year-ahead yield on these stocks in aggregate is about 3.94%. That is a pretty good yield compared to the 2.1% for the S&P 500 overall, and the even lower 1.73% yield on a government 10-year note.

That yield provides some downside protection should the market continue to struggle through the summer.

Relatively Low Risk 

These stocks are also generally stable. Their betas are listed below. Beta is a measure of a stock’s volatility relative to the market overall. A low beta indicates low volatility.

Stock Beta
AT&T (T) 0.48
Verizon (VZ) 0.41
Merck (MRK) 0.44
Pfizer (PFE) 0.70
General Electric (GE) 1.57
DuPont (DD) 1.49
Johnson & Johnson (JNJ) 0.49
Intel (INTC) 1.01
Procter & Gamble (PG) 0.35
Kraft (KFT) 0.40

There are various measures of beta and some may differ from the values presented. The data above are from Yahoo Finance.

As can be seen, General Electric and DuPont can be volatile stocks, but most are very stable relative to the overall market.

Performance in Various Market Conditions

The Dogs are relatively stable stocks that could outperform a near flat market this summer, just as was the case in 2011. If the market rises sharply, these stocks will probably underperform the broad market but still provide good returns enhanced by the high dividend yield.

For the April through August period in 2010, the S&P 500 fell 11.0%. Last year over the same period the S&P fell 8.5%. This year, the S&P 500 is already down 6.3% in May.

It is hard to assess how the market will perform through August, but there is a very good chance that European concerns will continue to hang over that market. With that in mind, it would not be unreasonable to expect the S&P 500, while volatile, to end August near current levels. If that were to occur, it could well be that the Dogs outperform. At the least, the dividend yield of 3.7% provides a decent return.

One of the advantages of investing in the Dogs is that there are frequently sleepers that suddenly, and unexpectedly, come to life. They are called the Dogs for a reason – these are stocks that have been depressed in value, often because the businesses are beset by some temporary problems.

In 2011, the total return for the Dogs benefited significantly because McDonald's went on a run. It is possible that one of the current Dogs might go on a run this summer.

General Electric, for example, has upside potential as its financing unit results improve. Also, General Electric and Johnson & Johnson stock values are currently depressed by concerns about their European exposure. If those concerns subside, the earnings growth in both companies the past year will be rewarded with a higher multiple.

The Dogs are high-quality companies and the depressed stock values often snap back sharply as ever-changing conditions and market fashions move back in their favor. According to the dogsofthedow.com web site, the Dogs approach has returned 17% annually since 1973.

It is hard to foresee in any given year which of the Dogs will rally and boost that overall return, but that is one of the reasons the approach works – the out-of-fashion stock unexpectedly returns to fashion.

What It All Means

The market is just beginning what historically has been the most difficult seasonal period. Over the past 50 years, the May through October period has been close to flat. Almost all of the market gains have come from the November through April months.

The May selloff this year has created some long-term investment opportunities, as was discussed for tech stocks in last week’s Big Picture article. However, for an intermediate-term approach, a defensive posture is worthy of consideration.

The Dogs of the Dow stocks provide good yields and a low risk (relative to other stocks) approach that often leads to unexpected gains when one of the stocks recovers from depressed levels. Many risk-averse but relatively active investors might want to consider these stocks for the summer months ahead.

Dick Green

Founder and Chairman, Briefing.com

High-dividend, high-quality stocks could provide relative security during what is shaping up to be another turbulent summer for the stock market. The
 
Add this to my Page Alerts.
MARKET PLACE
SPONSORED LINKS
 
  Follow Us On Linkedin  
 
 
LOGIN

CONTACT US
Support
Sitemap
PREMIUM SERVICES
Take a Tour
Compare Services
Custom Tickers
INSTITUTIONAL SALES
ADVERTISING

CONTENT LICENSING

EMAILS & NEWSLETTERS
ABOUT US
Our Experts
Management Team

COMMUNITY
MEDIA
Events
News
Awards
PRIVACY STATEMENT
Reader Agreement
Policies
Disclaimer
Copyright © Briefing.com, Inc. All rights reserved.
Close
You must log in or register to access this area.
Tip of the Day
Virtual Url Page Popup