Press Release

Contact:
David Beasley
650-347-2220 x.132
dbeasley@briefing.com


Briefing.com's Intra-Daily Stock Market Information Brought To America Online Members Through MarketDay Service
Ten million AOL users benefit from Wall Street commentary provided by Briefing's top analysts

Burlingame, CA, November 19, 1997...Briefing.com, the only Internet provider of live stock market analysis by noted financial professionals, has been selected by AOL Networks, the Internet Online service division of America Online, Inc., to contribute the content for MarketDay, the "breaking market news" section on their Personal Finance Channel. Three times daily, AOL will draw on Briefing's market analysis and commentary to present users a "snapshot" of important current stock and bond market developments.

The MarketDay icon opens a page where AOL subscribers view, depending on the time of day, MarketDay Open, MarketDay Midday, or MarketDay Close. All three updates feature content from the following Briefing pages:

  • Stock Ticker: Timely insight on stock market moves
  • Story Stocks: The major stories of the day
  • Bond Ticker: Analysis of movements in the bond market
  • Dollar Ticker: What is happening in foreign currency markets
  • Economic Calendar: Developments on the economic front
  • Sector Ratings: Reviews of the major sectors of the market

"We feel that Briefing's service, which provides frequently updated market commentary and timely content, will be an excellent addition to our Personal Finance Channel," said Barry Schuler, President, Creative Development, AOL Networks. "Because Briefing's analyses represent the viewpoints of top Wall Street analysts, with proven track records in providing commentary to financial professionals, MarketDay will be an extremely valuable resource for our members."

MarketDay provides a concise, single source for AOL readers seeking a timely analysis of all aspects of the market. AOL members can access MarketDay by using Keyword: MarketDay, or by selecting the MarketDay button that appears on the AOL Today page. The Channel offers various other financial features beside the prominently displayed MarketDay, such as access to company research, online versions of financial magazines, and tax planning assistance. 

From the MarketDay page, users who would like more categories of market coverage, as well as continuous updates, click on an icon that links directly to Briefing's own site. Here they can review Briefing's two subscription services, Stock Analysis™ and Professional, which offer comprehensive financial content tailored to the needs of individual and professional investors, at a fraction of prices charged by traditional vendors.

Briefing's Stock Analysis™ is a comprehensive service for individual investors, while the new Professional package is geared towards fixed income professionals such as bond traders, funds managers, corporate treasurers and mortgage brokers. Briefing.com Professional includes live bond market commentary, 15 minute bond and FX quotes, leading edge Economic Analysis and much more. Stock Analysis™ includes a live market analysis section as well as the extremely popular Upgrades/Downgrades and Splits Calendars. A subscription to Briefing.com Professional includes the Stock Analysis service.

Briefing employs a staff of well-known Wall Street professionals with proven track records, whose insights are regularly sought by Reuters, Dow Jones Markets, CNBC, CNNfn, The New York Times, Investor's Business Daily, The Los Angeles Times, and the Toronto Financial Post. On October 27, 1997, Barron's ranked Briefing as one of the Top Ten Investment Sites, calling it "a well-constructed package of daily market comments, quotes, charts, news and analysis." The Financial Times of London recently elected the site number three worldwide, and search engine Lycos ranked Briefing the number five site in the world under the category Money and Investments.

About Briefing.com
Briefing.com is an employee-owned company headquartered in Chicago, with offices in Boston and the San Francisco Bay Area. Rated a “top site” eight consecutive years by Barron’s and three consecutive years by Forbes.com, Briefing.com is the leading provider of quality, live market analysis via the Internet.

About America Online, Inc.
America Online, Inc. (NYSE: AOL), based in Dulles, Virginia, is the world's leading Internet online service, with more than 10 million members worldwide. AOL, founded in 1985, offers its subscribers a wide variety of services including electronic mail, conferencing, software, computing support, interactive magazines and newspapers and online classes, as well as easy access to services of the Internet. Personal computer owners can obtain America Online software at major retailers and bookstores, by calling 800-827-6364, or by downloading from www.aol.com.